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The Medi(s)care Zone

Every so often, a project comes along that allows you the freedom to be truly creative. That was the case with this project I developed for a large long-term care organization back in February 2010.

The Clinical division had a proprietary process that they had developed over the years to ensure that Medicare claims were properly documented and filed. The trouble was that the turnover in healthcare is so high, keeping everyone on the same page concerning that critical process was almost impossible. I was asked to build an eLearning course that associates could access any time which would help continually educate the ever-changing workforce. In a brainstorming session, I came up with the idea of doing a spoof of the Twilight Zone. The client loved it! I immediately developed a cursory plot and some story-board graphics for how the plot would teach the basics already determined by the client. Working with an award-winning media team, a script was written and we were off to the races. I developed all of the graphics, the user interface, portions of the script designed for voice-over work, and everything that goes along with the educational content and flow of the course itself. As you can see, I wanted a working, vintage TV set, which was no small feat using Lectora and a heavily restricted distribution network.

Tens of thousands of employees nationwide have viewed the training and it continues to receive rave reviews even today. More importantly, the patented process is now being followed more closely than ever, resulting in a significant ROI for the client.


MEN: Three Simple Rules for An Awesome Facial Hair Experience.

In case you haven't noticed, facial hair is all the rage right now. No-Shave November. Movember. For those of us who've been in the beard and mustache wearing biz for many years (over 25 for me), we say it's long overdo. In fact, maybe that's what wrong with our country: We haven't had a president with facial hair since the early 1900s (credit Honest Abe with starting the trend in the 1860s). Anyway, I digress.
If you are serious about being a part of the facial hair phenomenon, here are some tips--no, strike that--rules that you must follow for everyone's safety:
  1. Get a Stiff Upper Lip. Listen, if you aren't either a real cowboy or in a motorcycle gang, trim your mustache. Personally, I never have understood the desire to grow your mustache until it covers the upper lip. It's a hygiene issue. Food on the mustache is just an unacceptably low standard. However, if you choose to violate this rule of hygiene, at least make sure that the mustache is properly groomed (meaning all the same length while covering your upper lip). Come on man, take some pride in your 'stache.
  2. Neck Beards Are Not Okay. Even certified rebels such as cowboys and bikers don't often violate this rule. You are not a caveman. Beards are an 11 on a scale of 1 to 10, but too much of anything is still too much. Beards were meant for the face. Shave your neck. Every day. (I suppose an exception might be if your beard is so long that it covers your neck. Otherwise, just shave it.)
  3. Don't Ignore Those Face Deserts. There is no shame in having a region of your face that is barren. It happens to the best of us. But pretending that it has hair doesn't make the hair magically grow in those deserts. Instead, experiment with a style and technique that makes the desert blend in naturally. If you are new to facial hair (or have never really given your pride much thought), you may be surprised to know that there are many ways to show off your whiskers. Take a look at sites such as http://www.beards.org/ or http://www.worldbeardchampionships.com/ for inspiration.
I leave you with a few words of wisdom:
"We have now for many centuries triumphed over nature to the extent of making certain secondary characteristics of the male (such as the beard) disagreeable to nearly all the females--and there is more in that than you might suppose." --C.S. Lewis
"There is always a period when a man with a beard shaves it off. This period does not last. He returns headlong to his beard." --Jean Cocteau
"Kissing a man with a beard is a lot like going to a picnic. You don't mind going through a little bush to get there!" --Minnie Pearl