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iPad: For Consumers or Creators?

A number of folks have come out recently to try and combat the "naysayers" who say the iPad is not for content creators, including Mike Elgan for Computerworld, and Brian Solis. I think they are missing the point. Here's why...

The Consumers vs Creators argument is not about capability. It's about market share.

Take any slice of the population, and more than 80% of that slice is perfectly happy to do nothing but consume the available content. They don't want to write blogs or books, or make videos or music, or design games, or whatever else is considered content creation. They just want to consume.

The creators? Less than 3%.

Historically, Apple was the company of choice for creative types. They developed a cult-like following but temporarily lost the war for market share against Windows. But somewhere along the line, Apple got smart and decided to be the company of choice for the consumers, too. The iPad is the next evolution of that strategy. It is the ultimate consumption device.

Can you create with it? In very limited ways, but sure, I suppose. However, that isn't the point, because the folks buying the device -- 80% of them -- have no desire to use it as a content creation tool anyway.

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How to Make a Milky Way

By Daci, age 4

First you take a little bit of water,
and some sweet salt,
and a little bit of lemon,
then add some Easter egg candy.

Put it in the oven for seven seconds.

Dad, can you make some now?

EW

Sent from my Palm Pre

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I Finally Saw Book of Eli Last Night.

Here's just a few quick afterthoughts:
 
Yes, it is massively violent, evenly though most of the violence is "in the shadows" and filmed at wider-than-normal angles, so it's less detailed. There really isn't a lot of "blood & gore" (compared to some other similar flix) though you certainly expect it.
The language is horrible.
The "message" is astounding: The God of the Bible is real and His Word is powerful. It's the most blatantly positive portrayal of those things since the Passion of the Christ.
The ending isn't nearly as predictable as it leads you to believe it will be.
You will be challenged. Personally, I found myself wondering:
1.       How committed are you to staying on the Path despite the circumstances? What kind of personal sacrifices are you willing to make in order to follow Christ?
2.       How passionate are you about the Word of God? After nearly 30 years of faith, have you read (actually, consumed) the Word enough to be able to recite any part of it at any moment?
It definitely deserved the R rating it received, so it's hard to imagine even ClearPlay being able to clean it up enough for "safe" viewing, which is really unfortunate because it puts the film out of reach for way too many folks.
Overall, great movie, but clearly not for everyone.

-- Sent from my Palm Prē

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